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What is Blockchain Technology? Well, a blockchain technology can be termed as a decentralized, distributed and a public digital ledger which is used to record digital transaction across many computers to avoid record manipulation without altering the blocks according to  Wikipedia . Now you must be wondering as for how blockchain will be affecting the search engine optimization or search engine marketing? Well so was I, till I researched and understood the impact of blockchain on the SEO and SMM. I will be sharing my thoughts on the impact of blockchain technology on SEO & SMM through some examples which will help you to understand it better. How does Blockchain Technology impact Search Engine Marketing (SEM)? We all know one of the critical components of search engine marketing’s revenue generation model come through advertising. Be it Google Ads or Facebook Ads or any other ads, and they help businesses to bring traffic and increase the probability of lead gener...

What is a Blockchain Technology ? The Blockchain Technology is a digital ledger of financial transactions; which can be planned to record not just financial transactions but practically everything of money. You can refer to know more about Blockchain technology by visiting –  “5 Ways in Which Blockchain Could Impact your Business & Society.” How are financial services using Blockchain Technology ? Crypto-currency  was introduced with the aim of bypassing financial institutions and central regulatory bodies. However, crypto currency technology has gradually become a field of interest for banks all over the world. The financial industry has spent an estimated $1.7 billion on Blockchain technology in 2017. Industry experts predict a range of areas in the finance industry that would be right for blockchain technology such as proof of trade finance, expenses, clearing and settlement etc. While most of the plans haven’t grown outside the ‘experimentation’ phase;...